The Zambia Institute of Marketing is a membership organisation regulating the practice of marketing in Zambia as provided for in the Zambia Institute of Marketing Act No. 14 of 2003.
It is a requirement by the Zambian law that in order for anyone to practice marketing in Zambia membership of the Zambia Institute of Marketing is a must.
The ZIM Act in Part IV, Section 23, Subsections (1) and (2) states
